Writing for Social Media por Carrie Marshall

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Writing for Social Media Carrie Marshall

AUTOR/AUTORA:

Carrie Marshall

Descripción

Sinopsis

Engaging with customers through social media is essential for businesses in this day and age. Writing for social media is different to standard business writing and it can be difficult to get right. Even big brands can get it very wrong.This book walks you through how to deliver maximum benefit for your business through your social media writing. Topics include how to develop a consistent online persona, how to tailor your messages across different social media platforms, how to appeal to your core audience, and useful tools to help you craft and monitor your posts. The dark side of social media is also explored, with examples of social media writing gone wrong, tips on how this can be avoided and advice on how best to handle online criticism.

Datos del libro
BCS Learning & Development Limited 2018
ISBN: 9781780174525
Idioma: Español
Formatos: pdf epub kindle mobi

En otros lados…

$424.00

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Información:

  • Veces descargado: 740
  • Tamaño: 722KB
  • Veces leído: 1470

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